H U E S K I N B
THE BRAND ORIGIN
Our name, Hues – represents the diverse shades of women, Skin – celebrates melanated skin, B – symbolizes beauty.
HUESKINB was created with a mission to bridge the gap in the beauty industry for women of color. As a team passionate about beauty, self-care, and fashion, we’ve always admired monochromatic looks and neutral tones.
However, we recognized the lack of options for melanated women, particularly when it comes to nude shades that truly complement their unique undertones. Women of color are not one universal shade; our hues are nuanced, and the beauty industry has yet to fully reflect this diversity.
HUESKINB is dedicated to being part of the solution by curating products that celebrate the richness of melanated skin tones. Our goal is to expand the options available for women of color and anyone who loves nudes, offering shades specifically crafted to enhance natural beauty and glow.
Beyond beauty, HUESKINB is a lifestyle brand committed to empowering women and girls of color. We provide a platform for self-care, representation, and support, with products and tips designed to help women embrace their individuality. Our mission is to create a space where women and girls feel valued, seen, and uplifted.
As a brand, HUESKINB aims to redefine the future of beauty for women of color. We’re focused on creating inclusive spaces where every woman can celebrate her unique beauty with confidence. By reshaping how we approach nudes, we’re ensuring that all women can embrace their hues with pride.
xo